Too hot to handle
If you've been reaching for that curling wand/straightener a little too often, then it's time to invest in a heat protection balm.
Inoar Thermoliss will become your most-reached-for hair product, trust me.
The Thermoliss Anti-Frizz Styling balm has won numerous awards, and is the best de-frizzer and heat protector. Thanks to its end-reactive action, the Thermoliss creates a protective layer around the cuticles which protects from heat while locking in moisture right away and eliminating frizz at the same time.
The more you use it – the smoother the hair will get. Each lightweight formula is rich in Argan Oil to hydrate, deep condition and restores strands back to their original healthy state without weighing hair down.
You might be asking, 'Whats so bad about heat damage?'
Straighteners and curling irons heat your hair to somewhere between 95 and 170° C. When your hair gets heated above 130°C (266°F), you’ve entered the hair damage zone, and letting the hot metal rest on hair for several seconds can burn it right off. Here’s what else can happen:
• Hair colour pigments you use may start to change when using heat styling tools without protectant spray, such as blonde going brassy (e.g. bleached hair goes brassy).
• The keratin proteins that give your hair strength and elasticity begin to break down.
• The outer surface of the hair, the cuticle, cracks and frays, and loses its protective ability.
• Moisture evaporates from the interior layers of the hair shaft – and if you heat wet hair, steam will blast through the hair structure and cause breakage and split ends as it escapes.
Thermoliss will help you to maintain the overall condition of your hair and also act as a seal on the hair cuticle to reduce moisture loss.
How to use it?
It’s important to distribute your product evenly on damp hair if you are using a blow dryer – not sopping wet hair – focusing mainly on your mid lengths and ends. We find that with Thermoliss, less is more, generally only a pea sized amount is required. Only then should you put heat to hair.
Happy hair days
xxx
Tam